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You know what's the biggest risk when analyzing data?
It's blindspots.
Meaning some data points go unnoticed, even if they're strongly tied to what you're investigating!
Why does it happen, though?
In many cases, it’s because critical data points are not segmented correctly.
Let’s take content consumption as an example.
A company might have hundreds of web pages and blog posts.
But unless these pages are grouped correctly, it’s hard to know which content types convert better than others.
And this is where AI can help.
In the same way ChatGPT can categorize a grocery list by departments, Forwrd now has its own proprietary LLM that monitors YOUR data and automatically surfaces related segments.
This is important because it allows you to better understand what is affecting conversions and letting you build FAR MORE accurate predictive models.
This new feature saves you hours (and sometimes days!) in manual analysis to help you achieve HIGHLY accurate:
Want to learn more?
